Elifinty Launches Innovative Debt Management Platform

Financial wellness fintech startup Elifinty has recently unveiled its groundbreaking debt management platform, offering a «socially conscious» approach to help consumers and creditors navigate the complex landscape of debt, according to Finextra. With the introduction of its EliHUB end-to-end platform, Elifinty aims to address the fragmented and confusing debt management market, leveraging the power of open banking and artificial intelligence (AI) to provide tailored debt support, spend management tools, and direct access to professional advisors and creditors.

Partnering with Impact on Urban Health, Elifinty has initially rolled out the EliHUB platform in the London boroughs of Southwark and Lambeth, with plans to extend its services to consumers across the United Kingdom in the near future.

Simultaneously, Elifinty introduces TrustConnect, a platform designed specifically for banks, utility providers, housing associations, and other creditors to establish seamless connections with their customers.

Maysam Rizvi, CEO of Elifinty, expressed his astonishment at the lack of accessible and customized financial advice available to customers despite the advancements brought about by open banking. Rizvi stated, «It’s unbelievable that until now, customers had nowhere to turn to receive fast and tailored advice for their financial problems despite the advances we’ve made in the financial sector through open banking.»

Rizvi further highlighted Elifinty’s commitment to using open banking as a means to streamline various financial processes, such as facilitating swift online account setup, securing optimal mortgage deals, and accessing loans within minutes. He questioned why the same approach couldn’t be applied to deliver fast and tailored financial advice to individuals in need.

Through the implementation of its innovative platform, Elifinty seeks to change the debt management landscape, empowering both consumers and creditors with a socially responsible solution that addresses their specific financial needs. By harnessing the potential of open banking and AI, Elifinty is poised to reshape the way individuals manage their debts while fostering stronger connections between businesses and their customers.

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